Aayante Randam Moshanam (ARM), starring Tovino Thomas, is one of the most talked-about Malayalam films of 2024. Directed by Jithin Laal, this period action-adventure film spans across three different time periods and features Tovino Thomas in triple roles, portraying characters from the 1900s, 1950s, and 1990s. Released on September 12, 2024, the film was highly anticipated, especially during the festive Onam season. Now, as it completes 14 days in theaters, let’s take a detailed look at its box office performance and whether it can be deemed a hit or a flop.
Aayante Randam Moshanam (ARM) Box Office Collection Day 14 Worldwide
After 14 days in theaters, Aayante Randam Moshanam has grossed a total of ₹70 crore worldwide. This includes ₹37.35 crore from the domestic market in India and ₹26.15 crore from international markets, where the film has garnered significant attention, particularly in the Middle East and the United States.
| Day | India Net (₹ Cr) | Overseas (₹ Cr) | Worldwide Total (₹ Cr) |
|---|---|---|---|
| Day 1 | 2.90 | 0.75 | 3.65 |
| Day 2 | 2.95 | 0.70 | 3.65 |
| Day 3 | 4.00 | 0.85 | 4.85 |
| Day 4 | 4.60 | 0.90 | 5.50 |
| Day 5 | 3.90 | 0.85 | 4.75 |
| Day 6 | 3.75 | 0.80 | 4.55 |
| Day 7 | 2.70 | 0.75 | 3.45 |
| Week 1 Total | 28.35 | 5.60 | 33.95 |
| Day 8 | 2.40 | 0.70 | 3.10 |
| Day 9 | 2.35 | 0.65 | 3.00 |
| Day 10 | 3.15 | 0.70 | 3.85 |
| Day 11 | 3.50 | 0.75 | 4.25 |
| Day 12 | 2.90 | 0.65 | 3.55 |
| Day 13 | 2.80 | 0.60 | 3.40 |
| Day 14 | 2.40 | 0.70 | 3.10 |
| Total (Day 14) | 37.35 | 11.45 | 70.00 |
The film had a strong opening week, collecting ₹28.35 crore by the end of the first seven days. In its second week, the collections dipped slightly, but it continued to maintain a steady pace, earning ₹11 crore over the next seven days, bringing the total worldwide collection to ₹70 crore by Day 14.
Box Office Collection Overview
By Day 14, Aayante Randam Moshanam had grossed ₹70 crore globally, with ₹37.35 crore coming from India and ₹26.15 crore from overseas markets. The film’s daily collections in the second week were lower compared to its first-week performance, but it still managed to bring in steady earnings.
Hit or Flop Verdict
With a production budget of around ₹35 crore, Aayante Randam Moshanam has easily surpassed its costs, making it a box office hit. The film’s strong performance in Kerala, along with significant contributions from Tamil Nadu and Karnataka, has driven its success in the Indian market. Its international performance, particularly in regions like the Middle East, the U.S., and Europe, has boosted its worldwide collection to ₹70 crore, comfortably placing it in the hit category.
Factors Contributing to the Success of ARM
Several factors played a crucial role in the box office success of Aayante Randam Moshanam.
Tovino Thomas’s portrayal of three different characters across three distinct time periods was a major draw. His versatility in playing Maniyan, Kunjikelu, and Ajayan, each from different eras, was highly appreciated by both critics and audiences. Tovino’s ability to bring emotional depth to each of these characters was a key factor that drew viewers to the theaters.
The film’s compelling narrative, set across the 1900s, 1950s, and 1990s, added layers of intrigue and adventure. The storyline’s exploration of historical events, combined with a thrilling action-adventure plot, made it appealing to a wide audience, especially those who enjoy period dramas.
The release during the Onam festival season was perfectly timed, allowing the film to take advantage of the holiday period. Onam is a peak time for Malayalam cinema, and the timing helped boost footfalls in theaters, particularly in Kerala, where cinema is a big part of the festival celebrations.
The film also saw a strong overseas performance, particularly in the Gulf countries, where Malayalam films have a large expatriate audience. The international collections significantly contributed to the film crossing the ₹70 crore mark, reinforcing its status as a hit.
Challenges Faced by the Film
Despite its success, Aayante Randam Moshanam faced challenges, especially in maintaining the momentum in its second week. Weekday collections dropped significantly, and the film faced stiff competition from other regional and Bollywood releases. The film’s niche appeal as a period adventure, while captivating to some, may have limited its audience compared to more mainstream commercial films.
Conclusion
After 14 days in theaters, Aayante Randam Moshanam has established itself as a box office hit, with total worldwide earnings of ₹70 crore. Tovino Thomas’s powerful performances, coupled with a well-crafted storyline and the perfect Onam release, helped drive the film’s success. The film’s appeal in both the domestic and international markets has contributed to its impressive box office performance, making it one of the standout Malayalam films of 2024.
As the film continues its theatrical run, it is expected to maintain steady collections, especially over the weekends. Additionally, its post-theatrical release on digital platforms could further increase its viewership and add to its overall earnings.
