“Kadaisi Ulaga Por,” a Tamil drama film directed and produced by Hiphop Adhi under the banner of Hiphop Tamizha Entertainment, made its theatrical release on September 20, 2024. With Hiphop Adhi donning multiple hats as director, composer, and lyricist, the movie has generated curiosity among fans, particularly due to its unique storyline and ensemble cast featuring notable names like Natty, Anagha, and Harish Uthaman. The film had been highly anticipated in Tamil cinema circles, and its opening day performance and budget have become a hot topic of discussion.
Film Budget and Production
“Kadaisi Ulaga Por” was produced on a modest budget estimated to be around ₹15 crore. Hiphop Adhi, who has previously gained recognition for his work as a musician and director, took charge of both the production and direction of the film. The film was largely self-funded, with Adhi leveraging his brand and fan following to build momentum ahead of the release. The production cost includes the shooting expenses, post-production work, and the star cast’s remuneration.
The technical crew included Arjun Raja as the cinematographer, Pradeep E. Ragav handling the editing, and Mahesh Mathews supervising the stunt direction. The film’s storyline, combined with Adhi’s reputation in the Tamil film industry, set high expectations for its performance at the box office.
Day 1 Box Office Collection
On its first day, “Kadaisi Ulaga Por” managed to earn approximately ₹2.5 crore at the domestic box office. The film performed particularly well in urban centers such as Chennai, Coimbatore, and Madurai. The first-day earnings indicate a decent start for a mid-budget Tamil movie, considering that it released amid stiff competition from other Tamil and pan-Indian films.
The film’s box office performance on day one benefited from a strong marketing campaign and Adhi’s established fan base. While the first-day collection didn’t break records, it set a solid foundation for the movie’s performance in the coming days, especially over the weekend when moviegoers tend to flock to theaters in larger numbers.
Audience Reception
The audience response to “Kadaisi Ulaga Por” has been a mix of praise for its performances and criticism of its pacing. Many fans appreciated the performances of the lead actors, with Natty and Anagha delivering standout roles that resonated with the audience. The film’s narrative, which is driven by the themes of war and survival, has struck a chord with a section of the audience looking for engaging, intense dramas.
However, some critics pointed out the slow progression of the story and the lack of high-intensity moments that might have elevated the film’s appeal. Nonetheless, the film’s unique concept and execution have garnered a loyal fan following, which may aid in its long-term box office performance
Future Box Office Prospects
“Kadaisi Ulaga Por” is expected to maintain steady box office earnings over its first weekend, with a projected total collection of ₹8-10 crore by the end of the weekend. If the movie continues to attract positive word-of-mouth reviews, especially from fans of intense dramas and action films, it could witness an increase in collections during the subsequent weekdays. The film’s performance in Tier-2 and Tier-3 cities will also play a pivotal role in determining its overall box office run.
Competition at the Box Office
The film’s release coincided with a few other Tamil and pan-Indian films, which has slightly impacted its day-one earnings. Competing movies have drawn a portion of the audience away, especially in regions where multi-screen theaters are prevalent. However, the movie’s strong storyline and the presence of a loyal fanbase may help it sustain its performance in the face of competition.
OTT Release Plans
Given the trends in Tamil cinema, “Kadaisi Ulaga Por” is likely to see an OTT release a few weeks after its theatrical run. With Adhi’s previous films having found success on streaming platforms, it’s expected that the film will continue its box office momentum through its OTT release, reaching a wider audience across India and abroad.
Conclusion
“Kadaisi Ulaga Por” has made a promising start at the box office, earning ₹2.5 crore on its first day. With its gripping storyline, solid performances, and Adhi’s unique touch in direction and music, the film is poised to draw more attention in the days ahead. While the competition at the box office remains stiff, the film’s potential lies in its ability to appeal to fans of intense drama and well-crafted narratives.
